December 4, 2017
Content Marketing: Are You Doing It Right? Caption

Guidelines For Content Marketing – Are You Doing It Right?

In previous posts, we talked about the paradigm shift of traditional offline marketing towards online social marketing. Let’s take it a step further. The recent marketing trend is going towards content marketing. Maintaining a company blog is seen as an efficient way of driving traffic and generating leads for businesses. The reason being, there […]
November 23, 2017
Screenshot of some generated topics you can write about

4 Tools To Automatically Create Clickable Blog Titles In 4 Seconds

Have you ever wondered why one blog post receives more clicks than the other, even though the content is exactly the same? If you suspect that the reason may be in the wording and/or phrasing of the title, then we are on the same page. Titles are what the user sees first and […]
November 14, 2017
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What Are Content Marketer’s Pain Points?

One can hardly doubt the importance of content marketing in 2017. Just like the digital trends of 2016, content marketing is again crucial for your website performance: Companies running an active blog generate 67% more leads on a monthly basis than those who don’t. On the one hand, this statistic is a relief […]
November 7, 2017
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What Are The Benefits Of Blogging For Businesses?

The topic of blogging itself is still a mystery for many companies, who is new to online marketing. Indeed, we stumble upon this phrase multiple times online: “content is a king”. However, do we fully understand the benefits of blogging?  Below are three reasons revealing the power of content generation and why every […]
October 13, 2016
Various social media logos

What To Post On Social Media Channels Beyond Blog Posts?

Are you being too pushy with self-promotional content on social media?  If your Facebook or Twitter page reflects your blog posts only, you might want to reconsider your social media strategy. As much as you need to share the company blog content to the rest of the world, you also should consider other mediums. […]
July 25, 2016
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Benefits of Storytelling in Marketing

Content marketing nowadays encompass thousands of strategies, methods and tricks. However, with such overlap, its core foundation is getting more and more blurred. The art of storytelling has been present for decades and from the early childhood our brains are programmed to crave it. Nowadays, storytelling in marketing is a powerful tool to deliver […]
July 19, 2016
Call To Action: Click Here! Caption

4 Best Types of Call To Action Button

Have you ever wondered why your company diligently generates two or more blog posts a week? This process introduces your business, as well as converts visitors into leads. One way to achieve the goal is to include Call-To-Action buttons throughout your blog. Try not to overwhelm new user, but let him or her […]
June 21, 2016
Best Types of Blog Posts To Maximize Traffic caption

Best Types of Blog Posts To Maximize Traffic

Do you carefully plan your editorial calendar? If you do, you might be familiar with numerous types of content available for blog posts. No doubt, quality, uniqueness and engagement contribute to the popularity of your written masterpiece. But what kind of content maximize your traffic and social shares? Check these 2 types of blog posts to […]
May 25, 2016
Screenshot of Twinword Writer drop down box

Where to Write Stories Online?

Writing online has become an essential part of our daily routine. Whether an email, essay assignment or quick memo, there is always a need to “sketch” our thoughts online. One of the destination for bloggers and online writers is Twinword Writer, from 15 Apps for Writing Better Paper Essays and 31 Best Tools […]