Digital Marketing

October 24, 2015
Screenshot of Twinword home page

How We Achieved Synergistic Effect By Rebranding

Investopedia define “Synergy” as: “The concept that the value and performance of two companies combined will be greater than the sum of the separate individual parts. Synergy is a term that is most commonly used in the context of mergers and acquisitions. The expected synergy achieved through the merger can be attributed […]
June 15, 2015
Text Classification API

API for Digital Marketing

For all companies, businesses alike, digital marketing is a huge growing phenomenon in the world today. The flourish of the internet and social media platforms played a significant role in causing the paradigm shift in traditional marketing. API, perhaps lesser known, is the driving force behind all these social platforms. Since understanding […]