Target Keywords

December 9, 2019
How to optimize for zero-click searches featured image

How To Optimize For Zero-Click Searches

  What Are Zero-Click Searches? Do you ever wonder what the reasons are for having a low Click-Through Rate? Let me tell you that Zero-Click Searches are a big part of this. Learn how to optimize for Zero-Click Searches and how to achieve featured snippets on the SERPs. But first, we need […]
November 23, 2018
Google Search Example

The Different Types Of User Intent

  Different schools of thought have different ways of grouping and naming them. Some classify them into broader categories. Some narrower. However, the overall categorization of user intent of web search queries tend to follow the same clusters.   What is user intent? User intent or query intent is what the user wanted when he/she […]