A collections of posts and news about keyword research. Learn how to find good keywords for your SEO or SEM campaign. After reading about the best practices, try it yourself with our keyword research tool.
When working with a new client or project to come up with seed keywords, understanding your client’s customer persona is key. No one knows their ideal customers better than they do. This understanding is necessary for the start of any keyword research and thus it is important to sit down with your […]
Often times, I’ve heard from people who run AdWords campaigns or write blog post that they do very little keyword research. They just use the keywords provided in AdWords Keyword Planner or simply come up with keywords themselves. Yes, this may work, but why put it to chance. Thorough keyword research is […]
You probably know about the benefits of keyword research, the power of long tails and how you should interpret all the statistics next to each keyword in your favorite keyword tool. It is important to know how to choose your keywords and phrases in order for you to make your blogs number one on search. This […]
Ok, Google… Most of us have heard about voice search through friends, colleagues or online. But how many of us are actually using it? If you have not tried it once in a lifetime, take your phone and speak up. According to the mobile voice study by Google, 55% of teens and 41% […]
When using Google AdWords Keyword Planner, you have probably noticed that in the Targeting settings, you can select either “Google” or “Google and search partners“. Who are these search partners exactly? If you are running an AdWords keyword campaign or doing keyword research for your SEO campaign, understanding the difference between “Google” […]
It is not a secret that content SEO is a long-term investment. Publishing a well optimized blog post will not guarantee a result in a day or two. Thus tip number one: Be Patient. While you are waiting, take a look at our in depth analysis of what it takes to rank on […]