“Content marketing is a commitment, not a campaign” – Jon Buscall. Every marketer strives for engaging, unique and trustworthy content. We question length, keywords, visuals and links. […]
Content marketing nowadays encompass thousands of strategies, methods and tricks. However, with such overlap, its core foundation is getting more and more blurred. The art of storytelling […]
Twinword Inc., a big data venture specializing in Natural Language Processing (NLP) has announced the launch of new online personality test: Twinword Mind. Based on a similar concept […]
Marketers can not stress enough the importance of target audience and buyer persona. Indeed, these concepts define success of not only your marketing campaign, but […]
It was shocking news that AlphaGo beat human champion, Lee Sedol, for 3 consecutive games. Regarding AlphaGo, we can easily predict that it will show more […]