May 27, 2019
What Is Google Tag Manager?

What Is Google Tag Manager? Do I Need It For My Website?

What is Google Tag Manager? Google Tag Manager is a way for marketing teams to have more control of the tracking codes embedded into websites. Instead of having to ask your tech or development team to add new tracking codes to the website’s HTML code, marketers can manage the codes that appear […]
May 15, 2019

How To Audit Your Site For Mobile SEO

Google helped 4.68 billion mobile phone users find answers to their queries quickly and conveniently with its mobile-first indexing update. However, while this update was beneficial to the users, many websites experienced a decline in their SERP rankings and traffic. This happened due to Google’s dominance over the online search vertical, which […]
May 14, 2019
Screenshot of Google SERP

SEO Best Practice: Tags VS. Hashtags

Tags VS. Hashtags: We know it sounds confusing. What is the difference between tags, hashtags and categories? As if that wasn’t confusing enough, there has to be different social media platforms like Twitter, Facebook, LinkedIn, Google+, Instagram and so on, to add on to the complication. Can my Twitter hashtag be found by […]
April 29, 2019
tools

Top 6 Free SEO Auditing Tools For Your Website

Search engine optimization plays an important role in website ranking on search engines. Auditing websites is not easy and very time consuming, which is why you would need the help of certain tools to find problem areas quickly from the overall website. I have listed my top 6 SEO auditing tools which […]
April 29, 2019
Content SEO Mistakes You Can’t Afford to Make caption

SEO Mistakes You Can’t Afford To Make

SEO mistakes are often done on purpose. Trying to fool and trick Google algorithms to get higher rankings can cost your website a penalty that is tough to recover from. So-called black hat techniques are commonly used to manipulate search engine results and are absolute red flags for your organic rankings. We […]
April 26, 2019
Person holding a phone that shows apps.

App Store Optimization Guide: 12 Steps To Get More App Downloads

What Is App Store Optimization (ASO) And Why Is It Important? What is ASO? ASO stands for App Store Optimization and helps to improve the visibility of your mobile app on app stores (such as Google Play Store for Android and App Store for iOS). With ASO your app has the best […]